Gold is an ultimate luxurious metal for skin products. From the time of the ancient Egyptians gold has been acknowledged to have healing powers that can be physical, mental, and spiritual. Chinese medicines since antiquity have included gold as a secret ingredient to boost a youthful appearance and to soothe during massage. At its purest, 24K gold is absorbed easily into the skin where it helps to increase hydration, restore elasticity, and decrease collagen loss, and helps to prevent the skin from sagging by reducing the breakdown of elastin. Gold has both antibacterial and anti-inflammatory propertied that diminish the formation of wrinkles but, in these times, forms a protective barrier against infection.